
Testing a niche market or product is very crucial. Majority of the businesses weigh this option as time-wasting and costly. It can further give you an overview of the market and the products that are patrolling the market.
Apart from it, you can determine the customer’s interest in your product or service by putting a test advertisement in a local newspaper. Finally I was on my way to London.
I had only ever spent one day in London, after taking the train into the city to visit the British War Museum.
So I was really excited to get to know London, one of the world’s great cities.
After arriving around 10:00 pm at London’s Gatwick Airport I booked a local train ticket to Farringdon Station and used public transit to get to my hotel. Any North American will notice that London has an extensive public transport system which today comprises the London Underground (the subway), London Rail and various forms of surface transport including buses and passenger boat service on the River Thames. Street life was absolutely hopping. I could even see London’s giant ferris wheel, the London Eye, in the distance. The many interesting buildings of London’s financial district were all lit up, testimony to London’s role as a global financial centre.
We started to discover the historic streets of Clerkenwell. Today’s market consists of an expansive Victorian-era building with two wings, the East and West Market, which are separated by Grand Avenue. Street names like Poultry Lane bear witness to the meat-trading history of this market. We got on the tube at Farringdon Station and went a few stops to St. Pancras Railway Station, a great example of a Victorian railway station, built in 1868. King’s Cross St. Pancras Tube station is the largest station in the entire London Underground, illustrating the importance of this nerve centre of public transportation.
Located in the Notting Hill District, this outdoor street market runs through almost the entire length of Notting Hill from north to south. Saturday is the day for the famous street market which features an eclectic collection of fruits, vegetables, prepared foods, second hand clothing and antiques. People flock to it from far and wide, and this street market attracts its share of unique characters.
In the early afternoon we had arranged to do an interview with Michael Williams, one of the organizers of Notting Hill Carnival, London’s annual Carribean festival.
Michael provided us with a historic overview of Caribbean immigration in London. Racial riots had taken place in Notting Hill in 1958 when white working class youths attacked houses of West Indian residents. Claudia Jones, a Trinidadian political activist and community leader, founded Notting Hill Carnival in 1959 in order to showcase the talents of the Afro-Caribbean community in Britain. Recent estimates indicate that Notting Hill Carnival contributes around $200 million to London and the British economy.
Today, Notting Hill is one of London’s most popular areas.